logical models

logical models
/ˌlɒdʒɪk(ə)l 'mɒd(ə)lz/ plural noun
models of buyer decision-making which assume that purchasing is the result of a set of rational decisions made by the purchaser
Logical models do not allow for the unpredictable side of buying behaviour.

Marketing dictionary in english. 2015.

Игры ⚽ Нужна курсовая?

Look at other dictionaries:

  • Logical truth — is one of the most fundamental concepts in logic, and there are different theories on its nature. A logical truth is a statement which is true and remains true under all reinterpretations of its components other than its logical constants. It is… …   Wikipedia

  • Logical implication — In logic and mathematics, logical implication is a logical relation that holds between a set T of formulae and a formula B when every model (or interpretation or valuation) of T is also a model of B . In symbols,# T models B, # T Rightarrow B # T …   Wikipedia

  • Models of scientific inquiry — In the philosophy of science, models of scientific inquiry have two functions: first, to provide a descriptive account of how scientific inquiry is carried out in practice, and second, to provide an explanatory account of why scientific inquiry… …   Wikipedia

  • Logical consequence — Therefore redirects here. For the symbol, see therefore sign. Logical consequence is a fundamental concept in logic. It is the relation that holds between a set of sentences (or propositions) and a sentence (proposition) when the former entails… …   Wikipedia

  • Logical constant — In symbolic logic, a logical constant of a language L is a symbol that has the same semantic value in all models of (the expressions of) L . Two important types of logical constants are logical connectives and quantifiers. The equality predicate… …   Wikipedia

  • Logical data model — A logical data model also referred to as LDM in computer science is a representation of an organization s data, organized in terms of a particular data management technology. When ANSI first laid out the idea of a logical schema (in 1975 [1] ),… …   Wikipedia

  • Logical effort — The method of logical effort, a term coined by Ivan Sutherland and Robert Sproull in 1991, is a straightforward technique used to estimate delay in a CMOS circuit. Used properly, it can aid in selection of gates for a given function (including… …   Wikipedia

  • Logical equivalence — In logic, statements p and q are logically equivalent if they have the same logical content.Syntactically, p and q are equivalent if each can be proved from the other. Semantically, p and q are equivalent if they have the same truth value in… …   Wikipedia

  • Non-logical symbol — In logic, the formal languages used to create expressions consist of symbols which can be broadly divided into constants and variables. The constants of a language can further be divided into logical symbols and non logical symbols (sometimes… …   Wikipedia

  • Marketing-mix models — measure the impact of marketing activities, competitive effects and market environment on sales of a product. This method is extensively used in Consumer Packaged Goods (CPG) industry, although it is now being adopted in retail, telecom and… …   Wikipedia

Share the article and excerpts

Direct link
Do a right-click on the link above
and select “Copy Link”